"Culture is the widening of the mind and of the spirit. "
~ Jawaharlal Nehru

Alok Johri

Alok Johri, a Goa based freelance photographer, was born in Kanpur in July 1970 then moved to Lucknow in 1986. He studied Design & Photography at Lucknow College of Arts & Crafts, and began his career in advertising in Delhi, with Ogilvy & Mather and thereafter, JWT, before moving full time to People & Culture photography. He has shot numerous assignments across the country, travelling by road, yet another passion. He is also a regular guest faculty at NIFT and Weagan & Leigh Design School in Bangalore. He lived in Bangalore for several years before relocating to Goa. Here Johri sketches a self-portrait in words explaining the influences and inspiration that led him to his art.

Alok Johri's Art blog
Alok Johri's Photography blog

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Photo Gallery
Alok Johri
On the Road

I wanted to be a painter. I realized that to be an artist I don't need art education, this is something which is inherent in me. After joining the Design and Photography course I realized that it is my artistic instincts that help me create and compose images. I would say I am self-inspired. When I first discovered photography I had no clue how expensive it is, nor what it would yield as a profession, all I wanted was to 'click'. What I soon learnt about this medium was that formal training can only take you a short distance, whereas having an eye for images will take you much farther. What I also love about photography is that it tests your patience. You need to be passionate about it.

I chose to work with people and culture: it helps me understand my environment and people around me, and helps me grow as a human being. Photographers are fascinated by their subjects, but often my subjects are equally fascinated by my equipment and the way I work on field, which gives me the opportunity to interact with them on a one-to-one basis, which is where I learn the Art of Living.

Three years ago I decided to convert my passion (photography) and hobby (travelling) into my profession: travel photography, so that I don't have to go on vacation anymore. Do what you like doing, is the message I would like to share with everyone.

Photographers' Gallery : Alok Johri

Theme Gallery : Kumbha, Ujjain
After the Tsunami
Fishing & Fishermen
On the Road Again
Environment friendly homes
Sacred waters of Varanasi

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Editor: Romola Butalia       (c) India Travelogue. All rights reserved.
Header design & Photo: Alok Johri